45% of consumers already use AI somewhere in their buying journey. ChatGPT, Claude, Perplexity and Google AI Mode are becoming the new storefront shelf — and most merchants haven't even noticed the shelf exists. These guides fix that.
What actually changed in 2025–26, who the players are (OpenAI, Google, Anthropic, Stripe, Shopify), and why "being on page one" is being replaced by "being in the answer".
Concrete, ordered, mostly-free steps: AI crawler access, Product schema, llms.txt, feeds, and how to verify each one. Do these before your competitors do.
The Agentic Commerce Protocol from OpenAI and Stripe — product feeds, checkout delegation, and what a small merchant should actually do about it.
What llms.txt is, what to put in it as a merchant, a copy-paste template, and the mistakes that make agents ignore it.
Run a free 10-second scan of your store's AI visibility — crawler access, structured data, llms.txt and more.
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